FAQ
Bulk SMS software FAQ: questions people ask before buying
Is there a free trial of Ultra SMS?
Yes, with no time limit. Every feature works without a key, and sending is capped at 25 SMS a day until you activate a licence.
What does the Ultra SMS licence cost?
From $29 a month, $79 a year or $199 once, on monthly, yearly or lifetime plans: 1 device on Starter, 3 on Business, 10 on Agency. Free updates, support and a 15-day money-back guarantee. Monthly and yearly licences are prepaid. Nothing renews or charges by itself: you renew from your account when you choose. There are no add-ons.
Does the price include SMS credit?
No. Ultra SMS sends through your own gateway account, and the gateway charges you per message segment at its own rates. We never resell SMS credit or add a per-message fee.
Which SMS gateways does it work with?
49 named gateways, grouped by region on the gateway setup page: global ones such as Twilio, Vonage, Plivo, Bird, Telnyx, Sinch, Amazon SNS, Infobip and ClickSend; Indian ones such as MSG91, Fast2SMS, Gupshup, 2Factor, Exotel, Kaleyra and SMSGatewayHub; and regional ones in Europe, the Middle East and Africa, Asia-Pacific and the Americas. Any gateway with an HTTP API works through the Custom HTTP option.
Does it support India's DLT rules?
Yes. Each message can carry your DLT Entity ID, sender ID (header) and Template ID. You still register your entity, headers and templates yourself on an operator's DLT portal; the manual's India DLT chapter explains the steps.
What is a segment, and why does it matter?
An SMS holds 160 plain (GSM-7) characters. Longer messages are split into parts of 153 characters. A single emoji or curly quote switches the message to Unicode, where a part holds 70 characters, or 67 when split. Gateways charge per part, so the counter and the encoding fixer save you money.
Which systems does Ultra SMS run on?
Windows 10 and 11 and macOS 12 or later (Apple Silicon and Intel), plus an Android app (APK); the iOS app is coming to the App Store. One key covers the devices its tier allows, in any mix. Ultra SMS needs internet to send, to activate your key and for a licence check at least every 14 days.
How many devices can I use one Ultra SMS key on?
1 device on Starter, 3 on Business, 10 on Agency, at a time. Deactivate it on one device to move it to another, up to 3 times a year.
Can it handle opt-outs?
Yes. Ultra SMS keeps a do-not-send list and skips those numbers in every campaign. Replies such as STOP arrive in your gateway account; import them or add them by hand, and many gateways also block those numbers on their side.
Will my messages be delivered?
That depends on your gateway, your sender registration (DLT in India, 10DLC or toll-free verification in the USA), the destination network and your content. Ultra SMS gets the format and the fields right; nobody can promise delivery.
Can I send to several countries?
Yes. Numbers are stored in international format, and the cost estimate uses the rates you enter. Check that your gateway and sender ID are allowed in each country.
Can I use it for purchased lists?
No. Text only people who agreed to hear from you. Our acceptable use policy forbids unsolicited bulk SMS, and the law in most countries does too.
Where do I get my Ultra SMS licence key?
It appears on this site straight after payment, Code Craft emails it to you, and it is always in My account. It starts with BS-. Open Ultra SMS, click Activate on the toolbar (or Help, then Activate / licence), and paste it.
What happens when an Ultra SMS licence ends?
Lifetime licences have no end date. For monthly and yearly licences we email a reminder before the end date. Renew from My account and the same key is extended, with any time you had left kept. If you do not renew, sending pauses; your lists and history stay on your computer.
What is the Ultra SMS refund policy?
You have 15 days from purchase to ask for a full refund, no questions asked. See the refund policy.
How do I get help with Ultra SMS?
Use the contact form or email contact@ultraemailer.org. Support is included while your licence is active.
Still unsure? Ask us.
Ultra SMS is not affiliated with any SMS gateway named on this site. Gateway names are trademarks of their owners.
Related guides and pages
Where to go next: guides, setup steps and the pages people read alongside this one.
- Ultra SMSBulk SMS Software Price: From $79 a YearUltra SMS is from $79 a year, $29 a month or $199 once, for 1, 3 or 10 devices, with a 15-day refund. Your gateway bills each SMS.Open

- Ultra SMS manualBulk SMS Software India DLT: Entity and TemplateRegistering your entity, headers and templates, where the Entity ID and Template ID go, and how the template check works.Open

- Ultra SMSSMS Gateway Setup: Twilio, MSG91, Fast2SMS, MoreConnect Twilio, Vonage, Plivo, Bird, Telnyx, Sinch, Amazon SNS, Infobip, ClickSend, MSG91, Fast2SMS and others to Ultra SMS.Open

- Policy15-Day Software Refund Policy, All ProductsAsk within 15 days of buying Ultra Email, Ultra SMS or Ultra WhatsApp for your money back, no questions asked. How to ask.Open
- Ultra EmailerBulk Messaging Software Support and ContactAsk about Ultra Email, Ultra SMS or Ultra WhatsApp before buying, get licence help or ask for a refund. Replies within a day.Open
