Cookie notice
Last updated 5 November 2026
This site sets its own cookie only if you sign in. Our analytics use no cookies. Analytics and advertising tags from other companies are optional: they load only if we have set them up and you accept them in the cookie banner. When none is set up, there is no banner and no third-party code.
The cookie for My account
- Name: ue_session.
- Purpose: keeps you signed in after you enter your one-time code, so we can show your licences. Strictly necessary for that feature.
- Type: first-party, HTTP-only (scripts cannot read it), secure on the live site, SameSite=Lax.
- Lifetime: 14 days, or until you choose Sign out.
The cookie for the admin panel
Only the store's team sees this one. Customers and visitors never get it.
- Name: ue_admin.
- Purpose: keeps a team member signed in to the admin panel. Strictly necessary for that feature.
- Type: first-party, HTTP-only, secure on the live site, SameSite=Strict.
- Lifetime: 12 hours, or until the team member signs out.
Our own analytics
Our first-party analytics set no cookies and write nothing to your browser. They also send nothing if your browser has Do Not Track or Global Privacy Control turned on. The privacy policy lists what is stored for each page view.
Optional tags, only if you accept
If we add an ID for any of these services, a cookie banner appears, with Accept all, Reject all and Customize. The tags stay off until you accept them, and Google Consent Mode v2 starts with analytics and advertising storage set to denied. With no ID set, the banner and all third-party code are absent.
- Analytics: Google Analytics 4, Microsoft Clarity and Google Tag Manager, for how the site is used.
- Advertising: Google Ads, Meta Pixel and Google Tag Manager, for measuring our ads.
- Cookies these services may set include _ga, _gid and _gat (Google Analytics), _gcl (Google Ads), _fbp and _fbc (Meta), and _clck, _clsk, CLID and MUID (Microsoft). The services set them under their own policies, and lifetimes are decided by those services.
- To change your mind, use the Cookie settings button in the bottom corner of the page. If you withdraw consent, we remove those cookies from this site and reload the page so the tags are gone.
Other browser storage
These items stay in your browser and are not sent to us with each visit. None is created unless the feature that needs it is switched on.
- ue_consent (local storage): your banner choice. It lasts 12 months, then the banner asks again.
- ue_conv_ followed by an order reference (local storage): set on the page shown after a paid order, if you accepted the tags, so the sale is reported to them only once.
- ue_pop_ and ue_bar_ (local storage and session storage): remember that you dismissed a promotional popup or announcement bar.
The payment page
The payment page you are sent to at checkout belongs to the payment provider you choose (PayGlocal, Razorpay or NOWPayments), and that provider's own cookie policy applies there.
Your choices
You can delete or block cookies and site storage in your browser at any time. Everything except My account keeps working; you would just have to sign in again each time.
Related guides and pages
- PolicyDesktop Messaging Software Privacy PolicyWhat this store collects for orders and sign-in, what stays on your own computer, and how to delete your data.Open
- PolicyBulk Messaging Software Terms of ServiceBulk messaging software terms of service for Ultra Email, Ultra SMS and Ultra WhatsApp: licences, payments, your duties as a sender and how to end use.Open